Adbooka

THE PURPOSE COMES FROM THE TOP

  • Communication
  • Product Launch

YEAR:

2021

Challenging stereotypes and misconceptions about Brand purpose through bold and brave copy and design of the Adbooka #3 publication.

ADBOOKA is a modern, exclusive publication of more than 160 pages, which contains the highest quality articles, interviews and analyzes in all areas of integrated communications. It is published yearly by Marketing Mreža, and each year with a different theme. Our team has developed a creative concept and visual identity for 2021 publication, challenging the common misconceptions about the brand purpose with an aim to start the discussion about the relationship between client and agency.

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